Princess Charlotte pictured wearing the garment, a knitted yellow John Lewis. This cardigan decorated with sheep. These pictures sold out, causing a surge in demand from British parents. They wanted to dress their offspring as the young royal.
Mother of Princess treated royal fans on Monday to a new portrait of her daughter, to mark the second birthday of Charlotte on May 2.
John Lewis reported that the clothing item was sold out online shortly after the photograph was released. Though a matching pink dress was still available on Tuesday morning, selling for £ 10 on the John Lewis website.
The famous yellow cardigan had also been available on eBay for £ 18 at the time of writing.
Last year, Charlotte’s photograph at her first birthday ignited intense demand for a cream cashmere cardigan made by a brand named Olivier Baby & Kids.
Brand Finance analysts, a company specializing in brand valuation, have estimated that Princess Charlotte is worth more than £ 3bn to the UK economy during her lifetime.